Keyword Research
If you are serious about search engine optimization, then Wordtracker is an essential
investment, a must have resource for any search engine marketing professional. It combines both a respectable
search term database with tools that make mining the information easy.
Wordtracker was the first and still is the best keyword research tool available.
It offers a massive 340 million keyword database from which you can find out what your target audience are entering
into search engines and how many times each keyword has been entered.
This is invaluable insight to help you target your customers in your search engine optimization efforts and pay per
click search engine advertising. I probably wouldn't be able to come up with 95% of the keywords that Wordtracker
comes up with.
Competition search is a neat feature. It helps you find keywords that have few competing web pages in major search
engines. And the fewer pages you have to compete with, the easier it should be to get top rankings.
Wordtracker even offers a mispelling search to help you find misspelled keywords. Sprinkle these into a web page to
ensure your page comes up in search results.
I use Wordtracker virtually every day. It's like my oracle. I never write a Google or Overture ad, or optimize a
web page, without checking with Wordtracker first to see which keywords I should be targeting. Wordtracker tells me
exactly what my customers are entering into search engines.
If I had to give up all of my search engine software tools, Wordtracker would be the last one I would give up. It
doesn't come cheap, but I think it's priceless. Would I recommend it? You bet!
| 
